Unit 2

OK GO - sonic car 1) whats the purpose of the music video?       Chevy - to advertise the car to a different target audience than is usually expected.        OK GO - do what they love to do (audio-visual art) 2) who is it sponsored by?       Chevrolet  3) why did OK GO agree to this? What is their view on music videos?        allows them to do something they love that they wouldn't be able to afford normally 4) which companies have sponsored OK GO's work so far?       Land Rover, Samsung and State Farm Insurance        5) how much sponsorship did they receive from the company?       somewhere in between $500,000 to $1million        6) what did the sponsorship buy?       filming equipment for 4 days, a few of the cars and the modifications, a professor from MIT, stunt       ...

The Communications Act (2003) is the act that requires the BBC to issue TV licence and collect the licence fee. There is a current fee of £147 for a colour TV licence and £49.50 for a black and white one. Parliament approves the amount to pay. What was the film called? Unsound What was the kick-starter project for? Attorney fees, professional sound, colour correction, travel and film festival submission fees How long did they spend developing the concept? 3 weeks to develop the concept How many days do the most successful campaigns run for? 30 days What figure did they decide on? $15,000 How did they promote the project? Through social media Specific pages on Facebook What is the pyramid marketing structure? 90% = lurkers 9% = interactive (retweet, share) 1% = help by donating and getting involved. Enemy Of Man Enemy of Man:  1. How much money were they asking for? They asked for $250,564. 2. How much did they get? They got $255,564. 3. ...

Made in:  1996 Budget: £3.5million Director: Danny Boyle Writer: Andrew MacDonald Producer: John Hodge Plot: Heroin hooked kids, Renton (main character) wants to kick the habit despite the lack of cooperation from similarly inclines friends. Rights to screenplay (VITAL):  Macdonald and Boyle tried to buy the rights. Red Dwarf didn't have any interest in using the rights but once they found out that people elsewhere did they decided to make some money by offering to co-produce. Financial Constraints:   Rudin (Producer of Sabrina and the firm) Offers $250,000 to film whatever they want. Channel 4: Financed the film - however they weren't giving up the rights until the screenplay was sorted so they didn't loose anymore. Red Dwarf given $30,000 for 2% of the movie rights as long as Noel Gay (producer) back off. Noel = No production control (pre-production) however he gets his name on the credits as well as the 2% share that he gave to Red Dwarf. Pre-pr...

Trainspotting was made in  1996 Budget:  £3.5 million Director:  Danny Boyle Producer:  John Hodge Writer:  Andrew Macdonald Plot It was based on a Scottish novel trainspotting, focusing on a heroin addict and his friends, it concerntrates on the main characters life story and what he does whilst hooked on heroin.  Rights to the screenplay  -  To translate a novel into a movie form, the most important thing is to snap up the screen rights.  Danny Boyle wanted to make it and they stole the rights for it and said that they could co-produce. Red Dwarf production company did not originally want trainspotting. Finance -  The filmmaking   threesome (Boyle, Macdonald and Hodge)   are being badgered by Hollywood Mogul Scott Rudin (Producer of Sabrina and the firm), who offers them $250,000 to film whatever project they desire.  Channel 4 said that they would finance it because they like the script.  The ...